Why in the world does anyone wanna get 15A1?

Belajar, belajar, belajar thats pretty much the call (direct or indirectly) from Malaysian teachers in thoughout someone's education. So much pressure is exerted on academics that extracuricular activities are merely a joke!!! Although people talk about developing your social and soft-skills, where can a kid actually develop the skills...from books? Please lah!